Processing a donation? That's honestly the easy part. What happens after that gift lands is where things get tricky, and it's where a lot of nonprofits quietly lose ground. So if you're shopping around for donation software, don't just ask "can it accept payments?" The better question is: can it help you actually build a…
If your event marketing plan currently lives in a mix of sticky notes, group texts, and hope, well, you're definitely not alone. Small nonprofit teams get asked to run events like there's a whole marketing department behind them, when really it's one or two people wearing five different hats (and maybe wondering where hat number…
Bloomerang is a strong donor database. If you are the one running campaigns, here are the alternatives that let you market without exporting a CSV every week.
We ranked nonprofit event ticketing platforms on the thing marketers care about: how much each one helps you actually sell the tickets, not just process them.
If you're the only person running communications at your nonprofit, you know the drill. Too many audiences, not enough hours, and that ever-growing list of "we should probably post about that" moments haunting your to-do list. A traditional communications plan with dozens of pages isn't going to save you here. What actually helps is a…
A nonprofit website isn't just a digital brochure. It's the difference between someone landing on your homepage and immediately getting it (or not), and between a first-time donor sticking around or clicking away for good. We've poked around a bunch of nonprofit sites, and honestly, the good ones share a few sneaky-simple copy moves that…
If you're the sole person wrangling email newsletters, social calendars, and text campaigns for your nonprofit, here's a truth you probably already know deep down: the problem isn't that you don't have enough tools. It's that you've got too many, and none of them are talking to each other. So what's the fix? Not a…
A donor lands on your donation form, ready to give. Then they hit a clunky field, a confusing label, or a payment step that just feels slow, and poof, they close the tab. It happens more than any of us would like to admit. The truth is, the difference between a form that converts and…
Asking for donated goods and services can feel a little awkward, right? Like, you're running a mission-driven organization, not a yard sale. But here's the thing: in-kind donations are genuinely one of the most underrated tools in a nonprofit's fundraising toolkit , and when you promote them the right way, they attract enthusiastic partners instead…
What Wealth Screening Actually Tells You You ran a wealth screening. Now what? If you're staring at a spreadsheet full of capacity scores and wondering how to actually do something useful with them, you're not alone. The data is only as good as what you do with it , and translating those numbers into outreach…
Most nonprofit teams treat their CRM like a digital filing cabinet. Donor names go in, donation amounts go in, maybe some event attendance, and then… it just sits there collecting virtual dust. Sound familiar? Here's the thing, though: what's actually living inside that system is a surprisingly complete picture of what your marketing is doing,…
Every nonprofit works hard to earn a donor's trust, and that trust can be won or lost in a single tap. Your mobile donation form is often the moment it all comes together, or falls apart. In this post, we're doing a deep dive into how to brand your mobile donation form so it actually…
Summer fundraising is one of those things that sounds fun in theory but can feel genuinely tough when you're actually living it. Donors are in vacation mode, inboxes are quieter than usual, and that big year-end energy is still months away. It's a season that sneaks up on a lot of nonprofit teams, and we…
Keeping up with every donor, every thank-you, and every follow-up is a lot to ask of a small team that's already wearing seventeen hats. And yet, the relationships you build through consistent, thoughtful communication are exactly what turn one-time givers into lifelong supporters. That's where email automation comes in, not the robotic, copy-paste kind, but…
What's Already Happening: AI in Nonprofit Outreach Today AI isn't some far-off concept for nonprofits. It's already driving real results. Organizations using AI-powered CRMs are getting a clearer, more complete view of donor behavior across channels, and that visibility is improving retention through predictive scoring. Tools like Funraise AI are already generating peer-to-peer appeals, personalized…
What Is Peer-to-Peer Fundraising, Really? Peer-to-peer fundraising is one of those strategies that sounds almost too good to be true , but here's the thing: it genuinely works, and it's especially powerful for small nonprofit teams who can't afford to burn out chasing every dollar. The core idea is beautifully simple. Instead of your staff…
Figuring out where your nonprofit stands with its marketing can feel a bit like trying to read a map without knowing your starting point. You know you want to grow, you know you want to reach more donors and deepen community connections, but it's hard to know which direction to head if you're not sure…
Okay, real talk: AI has officially jumped the shark in terms of buzzword saturation. It's everywhere, promising everything, and if you're leading a nonprofit, you've probably felt the pressure to "do something with AI" without a clear sense of what that actually means for your donor relationships. Sound familiar? Here's what we've found after working…
Raising more money doesn't always mean finding more donors. Sometimes the biggest wins come from making the most of the people already showing up to give. That's what increasing your average online gift size is all about, and honestly, it's one of the highest-leverage moves a small nonprofit team can make without running themselves into…
Netflix cracked a code that most subscription businesses (and honestly, most nonprofits) are still trying to figure out: when you make it genuinely easy for people to leave, they tend to stick around longer. Wild, right? That counterintuitive idea sits at the heart of what we're digging into today. In this post, we're borrowing a…