What Is Peer-to-Peer Fundraising, Really? Peer-to-peer fundraising is one of those strategies that sounds almost too good to be true , but here's the thing: it genuinely works, and it's especially powerful for small nonprofit teams who can't afford to burn out chasing every dollar. The core idea is beautifully simple. Instead of your staff…
Raising more money doesn't always mean finding more donors. Sometimes the biggest wins come from making the most of the people already showing up to give. That's what increasing your average online gift size is all about, and honestly, it's one of the highest-leverage moves a small nonprofit team can make without running themselves into…
Your digital fundraising might be putting in the work, but here's the question that keeps nonprofit leaders up at night: are all those efforts actually converting supporters into donors? If you're watching traffic hit your donation pages while your results stay disappointingly flat, you're definitely not alone. We've seen it countless times. The thing is,…
Picture this: someone lands on your donation page, inspired and ready to give. But then they encounter a clunky form, too many fields, or a confusing checkout process. They hesitate, close the browser, and your opportunity evaporates. Sound familiar? If you're a nonprofit marketer working with a small team, every lost donation stings. The good…
Look, if you're reading this, you probably already know mobile giving matters. But here's the thing: knowing it matters and actually optimizing for it are two very different beasts. We've found that most nonprofits are missing huge opportunities simply because their donation pages weren't built with thumbs in mind. So let's figure out how to…
Peer-to-peer fundraising? It's not just growing anymore. It's evolving into something we barely recognize from a few years ago. The top 30 U.S. P2P programs pulled in $1.14 billion in 2024, up 3% from 2023 , with 2.5 million participants proving this model's got serious staying power (Nonprofit PRO). But here's the thing: traditional walk-a-thons…
If you've ever found yourself drowning in spreadsheets, chasing down donor data across five different platforms, or accidentally sending that email to the wrong list, you already know the struggle is real. Running fundraising for a nonprofit, especially with a small team, means every tool you choose either saves you or costs you, and not…
Look, if you're not actively going after donor-advised fund payments, you're probably leaving some serious money on the table. There's over $230 billion in assets just sitting there, available for grants (Funraise). And here's the thing: DAFs are one of the fastest-growing funding sources for US nonprofits right now. Yet so many small teams struggle…
Running a small nonprofit in 2026 means you're constantly being asked to do more with less, and honestly, most of the marketing advice out there wasn't written with you in mind. But here's the thing: digital fundraising tools have quietly leveled the playing field in a big way, and even a two-person team can now…