Your digital fundraising might be putting in the work, but here's the question that keeps nonprofit leaders up at night: are all those efforts actually converting supporters into donors? If you're watching traffic hit your donation pages while your results stay disappointingly flat, you're definitely not alone. We've seen it countless times. The thing is,…
Writing thank-you letters well can make or break your donor relationships. Here's the thing: when you're working with a small team and wearing seventeen different hats, it's easy to let gratitude slip down your to-do list. But in our experience, these letters aren't just nice to have. They're one of the most powerful retention tools…
Look, here's the thing that probably keeps you up at night: you're working so hard to bring in new donors, and then… they just disappear. Never give again. Never respond to emails. It's like throwing a party where everyone shows up once and ghosts you forever. But what if the problem isn't that you need…
Look, we've all been told that Facebook is just for posting cute dog photos and keeping up with high school friends. But here's the thing: it's quietly become one of the most powerful tools for building sustainable monthly giving . And the best part? You don't need a massive team or a fancy agency to…
Small nonprofit teams are basically superheroes without capes, right? You're juggling fundraising, strategy, communications, and about seventeen other roles while trying to change the world. Here's the thing: you don't need a bigger team or budget to multiply your impact. You just need smarter systems that work as hard as you do. In this guide,…
You're working hard on social media, posting regularly, trying to keep up with every platform. But here's the question that probably keeps you up at night: is any of it actually working? Without benchmarks, you're basically guessing whether your efforts are moving the needle or just eating up your already limited time. Here's the good…
Your mission statement isn't just a sentence collecting dust on your website. It's the compass guiding every program, fundraising appeal, and volunteer conversation you have. For nonprofit leaders working with lean teams, crafting a mission that actually moves people (and resources) can feel overwhelming. That's where the Write Draw Act Framework comes in—a practical, three-step…
When you're running a nonprofit with a small team, every piece of communication counts. You can't afford to send updates that land with a thud in your supporters' inboxes. Here's the thing: framing your news effectively transforms routine updates into compelling stories that boost engagement and retention. We're talking about the difference between "We served…
Looking to keep your donors around for the long haul? You're in the right place. Donor retention is honestly the secret sauce of sustainable fundraising , but here's the thing: most nonprofits are way better at finding new supporters than keeping the ones they've got. In our experience working with small nonprofit teams, smart retention…
If you're running a small nonprofit team, you know the feeling: you're juggling acquisition, retention, major gifts, and somehow supposed to grow revenue—all without burning out. Here's the thing: the donor pyramid can be your strategic friend here . It's basically a visual fundraising model that segments donors by giving levels, engagement, and potential, helping…
Picture this: someone lands on your donation page, inspired and ready to give. But then they encounter a clunky form, too many fields, or a confusing checkout process. They hesitate, close the browser, and your opportunity evaporates. Sound familiar? If you're a nonprofit marketer working with a small team, every lost donation stings. The good…
If you've ever struggled to explain how your nonprofit changes lives in a board meeting or grant proposal, you're not alone. Sure, numbers are easy. Served 500 families, raised $200K. But what about the mom who finally felt heard? The teen who discovered their voice? Those transformative moments are your real mission impact, and they…
Look, if you're reading this, you probably already know mobile giving matters. But here's the thing: knowing it matters and actually optimizing for it are two very different beasts. We've found that most nonprofits are missing huge opportunities simply because their donation pages weren't built with thumbs in mind. So let's figure out how to…
Naming a campaign probably isn't the first thing on your to-do list when you're already juggling a million other tasks. But here's the thing: a catchy campaign name can be your secret weapon. It's not just about sounding clever. The right title sparks donor excitement, boosts social shares, and makes your cause stick in people's…
Peer-to-peer fundraising? It's not just growing anymore. It's evolving into something we barely recognize from a few years ago. The top 30 U.S. P2P programs pulled in $1.14 billion in 2024, up 3% from 2023 , with 2.5 million participants proving this model's got serious staying power (Nonprofit PRO). But here's the thing: traditional walk-a-thons…
Looking at the nonprofit marketing landscape in 2026, one thing's clear: data isn't just nice to have anymore. It's the difference between organizations that are gaining ground and those struggling to keep up. We've pulled together 25 statistics that show what's actually working right now in nonprofit marketing and fundraising. These insights come from leading…
Look, if you're running a small nonprofit, you already know that feeling in your gut. There's another campaign waiting to launch, another social post gathering dust in your drafts folder, another email you promised to send last Tuesday. And underneath it all? That nagging question of whether your team can actually keep this pace without…
Finding the right email frequency for your nonprofit can feel like you're constantly second-guessing yourself. Send too many, and you risk annoying your supporters. Send too few, and they might forget you're out there doing amazing work. Here's the thing: there's no one-size-fits-all answer. Expert recommendations range from 1-2 emails per month to 3-5 per…
Look, if you're not actively going after donor-advised fund payments, you're probably leaving some serious money on the table. There's over $230 billion in assets just sitting there, available for grants (Funraise). And here's the thing: DAFs are one of the fastest-growing funding sources for US nonprofits right now. Yet so many small teams struggle…
Volunteer management can be the secret sauce that amplifies your nonprofit's impact, or it can become one more exhausting thing on your already overflowing plate. We've worked with enough nonprofits at Funraise to spot the patterns that lead to high turnover, frustrated volunteers, and staff burnout on both sides of the equation. So let's walk…